Michelle Salinas
SOLUTION DESIGN & IMPLEMENTATION CONSULTANT
As a solution design and implementation consultant, I help growth-oriented small business owners with website design, website management, and digital marketing.

I'm very passionate about helping small businesses because I strongly believe that small businesses empower our nation and economy. I look forward to the opportunity to support you as you continue to grow your business.
Hi, I'm Michelle Salinas. Welcome!
A typical project together will include the following three phases: 
  •  Discovery Phase: discussing your current business objectives and uncovering pain points and greatest frustrations 
  •  Strategy Phase: collaboratively digging deeper into your business objectives and pain points so we can design a solution that best aligns with those objectives and fixes your pain points
  •  Implementation Phase: executing on the solution designed in the strategy phase, delivering the work agreed upon, and offering you coaching where needed along the process
I'M AT MY BEST WHEN I'M FOCUSING ON ...
Solution design and implementation support, website design, website management, digital marketing, customer success, account and project management, research and analytics, and bilingual interactions.
WHAT YOU CAN EXPECT WHEN WORKING WITH ME
When working together, you can expect me to be creatively solving problems for your business, fully transparent, full of integrity, and very resourceful. 
I look forward to connecting with you!
Schedule your complimentary 30-minute discovery call 
via the "Schedule Meeting" button.
Michelle Salinas
SOLUTION DESIGN & IMPLEMENTATION CONSULTANT
CORE SERVICES PROVIDED
Website Design
Do you need to build a website but you aren't sure where to start or what to include? Do you have a website but need a refresh to increase visibility and bring in new business? Are you a brick and mortar business looking to move into online retail?

Receive support in launching or refreshing your website with any of the following: 
  •  eCommerce Design - Brick and Mortar Retail Going Online (set up theme, headers, product categories, shopping cart, payment processing, etc.)
  •  Standard Webpage Structure & Page Layout (Home, About, Services / Products, FAQ, Testimonials / Reviews, Blog, Contact, Press/Newsroom, Guarantee, Privacy Policy)
  •  User Experience / Interactive Design
  •  Content Research 
  •  Search Engine Optimized Content & Meta Data
  •  User Research & User Testing
  •  Visual / Graphic Design Support
  •  DIY (Do It Yourself) Package: 1:1 Coaching Support Available
  •  WordPress Divi or Avada Theme Support 
Website Management
Do you have a website but don't want to deal with the technical hassles, updates, and maintenance required to keep it fresh and competitive? 

Receive support in keeping your website optimized and running smoothly with any of the following:
  •  General Website Administration
  •  Regular Updates 
  •  Website / Graphic Design Edits
  •  Fixing Site Audit Report Errors
  •  Search Engine Optimized Content
  •  Site Audits (weekly or monthly)
  •  Mobile Device Optimization
  •  Monitoring, Analytics & Reporting (usage, missing links and files, overall performance)
Digital Marketing
Are your competitors ahead of you in SEO Google ranking? Do you need to drive more traffic to your site? Are your pages taking too long to load on a desktop or mobile device?

Do you need help reaching and engaging with your customers around promotional offers by leveraging digital marketing techniques? Or getting more consistent visibility on social media? Maybe you have a time sensitive offer you want to get in front of a segment of your targeted audience?

Receive support with any of the following:
  •  Full Search Engine Optimization (SEO) Analysis (site audit, keyword & competitor research, backlink analysis, and rank tracking)
  •  Digital Marketing Strategy (including ecommerce marketing)
  •  Content Marketing
  •  Social Media Content Automation
  •  E-mail Direct Marketing
  •  Digital Marketing Campaigns
Michelle Salinas
SOLUTION DESIGN & IMPLEMENTATION CONSULTANT
WHAT MY COLLEAGUES & CLIENTS ARE SAYING
Client success is extremely important to me. The following are what others are saying about how I add value to those I serve: 
Former 
Client

Working with Michelle for 2 years was a great experience. Whenever we needed to adjust our advertising she was always there to assist and make it an easy transition. Michelle is a true professional and a valuable asset.

- Daniel V., General Manager
Former 
Client
Possessing in-depth knowledge of insurance services covering various industries and real estate, other advisers simply cannot match, Michelle Salinas, provides expertise in exposure analysis & insurance program design. When you choose Michelle as your adviser, she becomes your problem solver, risk manager and a partner you can count on to protect your assets. She delivers every step of the way and on top of that is a pleasure to work with when engaged in a project.

- Marcus R., President

Former 
Client

Michelle uniquely blends service skills with sales skills honed from her experience in both areas. When it comes to execution, she's well organized, productive, and tenacious. Best of all, Michelle is hungry to learn and continually improve, making her an ideal team member. Highly recommended!

- Ed P., Vice President of Customer Success

Former 
Manager

She was always personable, dedicated, and tenacious in her duties. Very coachable and above all, a true professional. I have extreme confidence in her ability to exceed any employer expectations.

- Esmeralda A., Commercial Sales Manager

Michelle Salinas
SOLUTION DESIGN & IMPLEMENTATION CONSULTANT
Copyright © 2018 True North Careers, LLC. All rights reserved. 
True North Careers™, Online Talent Profile™, FlexWork™, FlexBiz™, and Clarity Map™ are trademarks owned by True North Careers, LLC.
Introducing the NEW Online Talent Profile™

A new, interactive networking tool (for job seekers, freelancers, and entrepreneurs) used to clearly articulate how you add value to those you serve, highlighting what sets you apart over your competition. This engaging tool allows your target audience to schedule meetings/interviews with you, stay connected to you (receiving email updates on what you're working on, etc.), and easily connect with you on LinkedIn. Uses: networking, sales/business development efforts, job searching, and seeking contract work. Want one of these? Schedule a meeting with True North Careers™ to learn more about this service.